Bruce & Olive
Stylish, lightweight apparel for warm weather adventures.
Deliverable:
Visual identity
Printed and digital promotional materials
Branded apparel
Packaging
Bruce & Olive is a boutique clothing brand based in Austin, and tailored specifically for active South Texas life.
Bruce & Olive’s ethos is one of stylish practicality, so an understated palette of green, pink, and gold is used throughout the branding. Details are everything, and the gold line beneath the ampersand mirrors the signature gold stripe adorning the back of every Bruce & Olive garment. A simplified monogram logo is as versatile and sharp as the clothing it is emblazoned upon. In addition to garment tags, this logo is used for everything from stickers to social media icons.